Fun-to-read death coverage!
MSNBC wants me to take a poll about their website (I had a link here, but apparently it doesn't work after I did the poll. Makes sense, really). One of the questions is about "their Tim Russert passes away coverage". Was it "fun to read", they want to know.
Fun to read?
They also want to know if I'm satisfied or dissatisfied with its fun-to-read quotient - and its relevant-to-me quotient. Jeepers. How can I be "satisfied" with how "relevant to me" it was? How could they possibly make some newsman's death relevant to me by their coverage of it?
Labels: media
3 Comments:
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At 1:15 PM, July 09, 2008
Barry Leiba had this to say...
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At 2:07 PM, July 09, 2008
The Ridger, FCD had this to say...
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At 2:08 PM, July 09, 2008
The Ridger, FCD had this to say...
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<-- Older Post ^ Home Newer Post -->I don't know... judging from what some of the blogs say, lots of people have found the Jesse Helms death coverage to be "fun to read". So maybe they're trying to feel you out on that sort of score.
Yes, well, they've clearly got a plug-and-play survey there, and it seems to play better when it's plugged into some sockets than it does in others.
"Satisfied" might not be the right answer for "relevant to me" (I'd use a range of "very relevant" to "not relevant at all"), but I get what they're after there. The news of Mr Russert's death is certainly of more significance to some of us than to others, which is what they're looking for. And that might well be independent of how they covered it, but useful for them to know anyway (are they spending the right balance of time/space/money to cover the right things?).
I get irritated with surveys that don't consider that aspect. We used to have regular "employee opinion surveys" that would say things like "I have a close working relationship with others in my department," and "My manager talks with me twice a week about my progress," where the answers range from "very true" to "not true at all"... but they don't ask me whether I want that or not. I might well say, "Hey, my manager never meets with me at all unless I ask him to, and that's just fine with me!" But the survey might consider a "not true at all" response to the question they asked... to be negative.
It's nice when they at least try to get some idea of what you want, or what's important to you.
[And, by the way, I can't look at the survey. The link you gave just takes me to a mostly blank page that wants a survey access code. I guess you're special.]
I should have realized the survey link would only work once. Oh, well.
Also, it was "a brief survey" that ended up being over twenty pages long. I really hate that.
Plus, yes - I agree. These one-size-fits-all surveys are more like what a coworker used to call "a size 7 brown loafer" - great for some, but not for those who need a size 9 black lace-up...
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