Oh, dear - the Toys Я Us transliteration strikes again

Here's a listing from Biblio.

You may not be able to read Cyrillic, but the book's title is МОРФОЛОГИЯ СОВРЕМЕННОГО РУССКОГО ЛИТЕРАТУРНОГО ЯЗЫКА, Morphology of the Contemporary Literary Russian Language. Interestingly, in one place they transliterated ИЯ (i ya) as just YA, and later they transliterated the Я as YA by itself. Puzzingly, the word ЛИТЕРАТУРНОГО (literary) has its И (i) become an E, and a Y has appeared from nowhere. (Well, maybe not: Russian E is yotated, but the same letter is in СОВРЕМЕННОГО, twice, with no leading Y.

What's worse is their inability to recognize the font used on the book jacket. What they've shown as M is really a lowercase T. You can see a difference between the м's in морфолгия современного and the m's in лиmераmурного:

So what should be LITERATURNOGO becomes LEMYERAMURNOGO. I call this Toys Я Us because it involves mapping the Cyrllic letter to the Latin one it most resembles. After all, the Cyrillic 'r' is P, and the Я is 'ya'. This isn't the worst example I've seen, which is:

Mohymehtajibhar nponarahia
Монументальная пропаганда

(and which should be rendered as Monumental'naya propaganda). But it's up there.